Bright ideas and implementation support that get your business moving

Behind every successful campaign is a brilliant idea…but great ideas don’t just generate themselves.
You’ve been doing your best to market your business; maybe posting on social media, boosting some posts, possibly running an event or two, advertising in different places but the results have been a bit ‘meh’. Nothing is really delivering that big boost you were hoping for.

To achieve big, you have to think big. You need an amazing idea that will create a stir, capture the imagination of your ideal clientele and really get your name out there.

This is where I come in. I’m Alli Price, the ideas gal, and I’m your out-of-the-box thinker for hire. I delve in deep to understand your business and what you want to achieve, and then come up with a brilliant idea that is going to knock the collective socks off your market. You can then take the idea and run with it or I can support you in planning and implementation.

Better visibility for businesses

Enhanced reputation, more hits to your website, greater engagement & increased newsletter subscribers – all the things you need to boost your biz

Greater results for charities

Getting your name out there, creating greater good will, leading the way for increased donations

Boosting retail precincts

Engage or re-engage locals, boost profile of shopping strip, create large-scale events that encourage attendance and create a buzz

Just some of my Events…


Had 30 Mums jump for
charity in the first
year alone and raised $30,000.


24 Hours of Facebook lives
with 72 Women telling
their stories from
all over the world.


Attracted 2000 Trick or Treaters to
Kew Junction in 2 years, with 60 stores
involved both years.
Gained 750 Subscribers  to the newsletter.

‘Thanks Boroondara’ campaign

Devised, organised and implemented for the City of Boroondara. Involved thanking locals for choosing to shop local and encouraging them to enter to win great prizes, whenever they spent with an independent Boroondara business.

Run over 2 months
Engaged over 1000 Boroondara businesses
Received 2681 competition entries
Gave out over $8 500 worth of prizes
Gained innumerable social media posts and shares
Gained huge exposure through counter cards and posters in businesses, RE Boards, social media advertising, influencer support, on-street thankers and more
1036 newsletter sign ups 

“… what a fabulous job you did with this campaign, I think the results you achieved speak volumes. Your concept was on point with the Thanks Boroondara messaging and use of real traders to convey the message. Thanks for your patience and hard work, it was a hands down success”.

Lucinda Bakhach
Local Economies Lead

Services Offered

Whether you’re just in need of a brilliant idea, want a plan to implement it or need complete support in rolling the whole thing out, there’s a level of service on offer that’s right for you.


Idea Generation

Brainstorming that combines your business knowledge with my marketing talents, to come up with a brilliant idea.


Social Media

Creating a plan to promote the idea. You implement, or my social media management & advertising team do it for you. I can also provide mentoring to get you skilled up.



Developing a marketing plan to support the idea, or helping you create your own, with mentoring and advice on branding and your offerings.



Launching an event to build a buzz and promote the idea. My team and I provide the support you need to run your own event, or do the whole thing for you.


Web Presence

Building and optimising websites that stand out from your competitors. Or setting up and maintaining Google My Business listings.



Alli can speak on a range of topics from marketing to social media to branding and more.
She has spoken at many events and councils
around Melbourne for many years now.

About Alli Price

Innovator, communicator, creator, collaborator, mover, shaker…that’s me, Alli.

I’m the woman full of crazy ideas that has the experience to back them, the ability to motivate and the drive to deliver them. I can think of nothing more exciting than collaborating with a business, charity or retail strip to generate ideas that will help them stand out from the crowd.

My ideas are big, bold and – most importantly – they deliver. I work creatively to ensure any budget gets outstanding results.  I’ve had mums jumping out of planes to raise money for charity. I’ve introduced numerous new shoppers to retail precincts through an ongoing program of events. And I’ve set up national business awards and networks to promote an army of small businesses Australia-wide.

With over 20 years working in marketing, for both other peoples’ businesses and my own, I’m here to bring deep industry experience to your team.

And then there’s my team

Behind-the-scenes, I’m supported by an amazing crew of social media gurus, event coordinators and website designers who are creative, experienced and wholly reliable. So we won’t just leave you and your brilliant idea hanging…we can ensure it’s delivered for you.


“Alli is my go to person for all things social media and brand management. Quick, efficient and hugely knowledgeable, balanced with ultimate patience for us social media L platers. Spot on practical advice that had me up and running (with confidence) in no time. Thanks Alli.”

Cath Love ~ Allied Health Business Coach

“Not only have I had the pleasure
of working up close and personal with Alli,
and with the greater community of Motivating Mum over many years, my good fortune continues by being a party to the grounded, impactful magic she works as Marketing Coordinator for Kew Junction. To witness the numbers grow, participation increase, it is a joy to watch and a tangible business result to be proud of. If actual results-based marketing is what you’re after, then I strongly
recommend you chat with Alli”.

Denise Hall ~ Xcllusive Business Sales

“I have worked with Alli Price in the past
when she organised events at which
I was the speaker. Alli appeared efficient,
fun, relaxed and intelligent.
I would love to work with her again one day.”

Laura Tenison ~ JoJo Maman Bebe

Contact Alli

If you’re ready to try something new to get your business moving – no matter what your budget
– contact me and we’ll chat.
Let’s get this party started!
alli (at) thatlightbulbmoment (dot) com (dot) au
0422 033 714